The fireworks have been let off and the champagne has been uncorked – so that must mean it’s another New Year! And of course, it wouldn’t be a New Year without some resolutions to go with it. Some of those resolutions might be personal, and some might be business related.
There’s no question about it – 2019 is the year of augmented reality (AR) technology. Already, industry leaders are predicting that the AR industry could approach a user base of 3.5 billion by the end of 2019, with revenue opportunities estimated at $85 billion (£66.6 billion) within five years.
Influencer marketing has been steadily gaining steam over the last few years, and now more and more marketers realise the value that influencers can bring to their business. If you can tap into the vast following social media influencers have gathered, then you can extend the reach and growth of your brand exponentially. But if you’ve never dived into influencer marketing before, it can be difficult to know where to start. So today, we have 5 tips to help you […]
Social media has been instrumental in changing and reshaping the way business leaders interact with their customer base. There’s no doubt about it. And one of the biggest players has to be Facebook. Since it was first launched publicly in 2004, it’s become a household name, slowly educating generation after generation about free earned media, and addicting them to it. It also served as the catalyst that showed businesses how powerful social media advertising could be and has helped companies […]