How to run a competition on Facebook

So, you’re planning a campaign to reach new targets, grow your Facebook community, drive engagement and hopefully a few sales too… but you’re stumped on how to get maximum returns here. But before you go any further were you aware that Facebook has some pretty stringent guidelines for running a promotion – click here https://www.facebook.com/page_guidelines.php. OK you’ve got your head around the Facebook guidelines, you’ve listed out your KPIs, honed your messaging and set a time schedule for activity. Now’s […]

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SEO brings rewards

A walk around the parish – regular SEO checks you must do

As anyone involved in Search Engine Optimisation will tell you, SEO is a slow and steady process. It takes the three Ps…patience, perseverance and perfection. If you keep working at it, wait for it and do it right – eventually there will be rewards. As a part of this, regular checks must be undertaken to make sure you’re not going lose months and months’ worth of SEO building due to some server error or admin mishap. Here’s a few of them:

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Twitter Tricks and Tips

As we all know, Twitter has a 140 character limit. As a result of this, a microcosm of unspoken rules and etiquette has emerged on the platform, some that can confuse the best of us. Here are some great little tips and tricks to help you get the best out of Twitter:

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What actually is a hashtag?

Twitter has been around for a while. Since 2007 in fact. In those intermitting eight years hashtags have become almost synonymous with social media; popping up on almost every other social media site in the process. For people who have grown up with social media (the millennial generation), it’s quite difficult to describe what a hashtag actually is. To them, a hashtag is a hashtag; like a chair is a chair or a table a table. But for anyone entering […]

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