There is no question about it – social media is changing the way we think, feel and act. And it’s bringing about changes we couldn’t possibly have predicted. Even just a few years ago, the idea of following your doctor on Facebook would be bizarre. But one look at your Facebook feed today, and it’s clear that times have changed. And there is no area this transformation is more obvious than in healthcare. But how exactly is social media […]
It’s October, and you know what that means? It’s basically Christmas! Yes, while it might still seem a little early to be thinking about it, Christmas will be on our doorstep before we know it, which means it’s almost time for the inaugural Christmas campaign to roll out. And the big names are already causing a stir this year, with John Lewis & Partners hiring Sir Elton John in a bid to ‘win the battle of the Christmas Adverts’. […]
VR is branching out of the world of video games and becoming an integral part of everyday life. But the healthcare industry, in particular, is set to change dramatically with the introduction of VR technologies. But while VR can be used to train doctors and present them with patient information straight away, it can be a challenge to see how VR will impact the other end of the spectrum – the OTC medications and the pharmacies that supply them. […]
By Hayden Allen-Vercoe, Chief Operations Officer, Orbital Media 2018 has been another exciting year for emerging tech. New categories of digital marketing are being exploited by those brave enough to adapt, as well as implement – especially when the depth of research just hasn’t been available up until now. We’ve seen A.I. explode onto the scene. Early adopters of blockchain saving millions. There has been valid, concrete research into how virtual reality can enhance our wellbeing, and aid both our […]
